Tbilisi (GBC) - The National Wine Agency of Georgia on Thursday said 26 domestic wine companies had participated at ProWein-2024, an annual international fair of wine and alcoholic beverages in the German city of Düsseldorf between Sunday and Tuesday.

During the three-day exhibition, the Wine Agency organised a wine tasting hosted at the stand of the German media holding Meininger under the title Georgia - The Homeland of Wine, led by wine masters Janek Schumann and Konstantin Baum.

In addition, presentations under Georgian Wine Day were hosted by popular influencer and sommelier Toni Askitis.

Levan Mekhuzla, the Chair of the Agency, said the Düsseldorf exhibition was “very important” for Germany and the global wine market.

“Professionals gather here, companies constantly meet potential partners. Georgia participated in ProWein Düsseldorf for the 24th time. One of the main goals of the Agency is diversification of markets [while Germany] is one of the strategic markets for Georgian wine, where the sales are growing steadily”, he said.

Within the exhibition, Mekhuzla held meetings with representatives of marketing companies and media holdings, as well as with Peter Schmitz, the Director of the ProWein Trade Fair.

About 5,400 wine producers from 65 countries participated in the 30th anniversary exhibition.